Apple on Thursday, January 30, published information about its earnings for the first quarter of fiscal 2025, which ended on December 28.
The revenue of the mentioned technology giant, based in Cupertino, California, for the specified period was $124.3 billion. This indicator grew by 4% year-on-year. At the same time, Wall Street forecast that the company’s revenue for the first quarter of fiscal 2025 would be $124.12 billion.
Earnings per share were fixed at the $2.4 mark. Wall Street forecast that this figure would be $2.35.
The technology giant also predicts relatively strong sales growth. This means that the company expects iPhone sales to recover after the downturn. A positive vision in this case is associated with the implementation of the process of rolling out artificial intelligence functions. So far, the corresponding functions are not offered to Apple customers in all markets.
Tim Cook, the company’s chief executive officer, said that artificial intelligence functions will be available to more users in Europe in the spring. Following this announcement, the value of the technology giant’s shares rose by 3.14% in post-market trade.
It’s worth noting that Apple follows a more cautious approach to artificial intelligence than its competitors. The company did not make huge investments in data centers. The technology giant sees artificial intelligence as features that help sell its newest hardware. In this case, there is another example of AI integration, which has already become a major trend in the global technology sector. Against the background of the relevant process, the issue of cybersecurity has high urgency. Scammers also have access to AI. Personal awareness of users is important to counteract the relevant threat. For example, an Internet search query such as how to know if my camera is hacked will allow anyone to get information about signs of unauthorized access to the device.
Apple reported that iPhone sales for the first quarter of fiscal 2025 totaled $69.13 billion. A year earlier, the corresponding figure for the same period was recorded at $69.7 billion. Wall Street forecast that the technology giant’s smartphone sales in the first quarter of fiscal 2025 would amount to $71.03 billion. Greater China sales dropped to $18.51 billion for the mentioned period. A year earlier, this figure was $20.82 billion.
Mac sales for the first quarter of fiscal 2025 totaled $8.98 billion. A year earlier, this figure was recorded at the $7.78 billion mark. Wall Street’s forecast called for Mac sales of $7.96 billion in the first quarter of fiscal 2025.
Apple reported that iPad sales for the mentioned period were recorded at the $8.08 billion mark. A year earlier, this figure amounted to $7.02 billion. Wall Street’s forecast predicted that sales of the mentioned category’s products for the first quarter of fiscal 2025 would be fixed at the $7.32 billion mark.
Apple’s service business, which includes iCloud storage and its streaming music and video services, generated revenue of $26.34 billion during the mentioned period. A year earlier, this figure amounted to $23.11 billion. Wall Street’s forecast stipulated that the revenue of the technology giant’s mentioned business for the first quarter of fiscal 2025 would be fixed at the $26.09 billion mark.
The company’s wearables business, which includes the Apple Watch and AirPods lines, generated revenue of $11.74 billion over the specified period. A year earlier, this figure was $11.95 billion. Wall Street’s forecast stipulated that the revenue of the technology giant’s mentioned business for the first quarter of fiscal 2025 would be fixed at the $12.01 billion mark.
