Science & Technology

Google Launches Experimental Version of Its Search Engine

Google on Wednesday, March 5, launched an experimental version of its search engine, which completely eliminates the classic 10 blue links in favor of a summary generated by artificial intelligence.

Google Launches Experimental Version of Its Search Engine

The new feature is available to Google One AI Premium subscribers. This functional solution can be accessed via the results page for any search query by clicking on a tab labeled AI Mode to the side of existing options like Images and Maps.

Robby Stein, Google vice president of the product, said in a blog post that the company has heard from power users that they want artificial intelligence responses to even more of their searches.

Google One AI Premium is a plan that costs $19.99 per month. In this case, consumers are provided with extra cloud storage and special access to some artificial intelligence functions.

Google currently displays AI Overviews, summaries that are increasingly appearing atop the traditional hyperlinks to relevant webpages for users in over 100 countries. In May, the company began adding advertising content to the mentioned overviews.

In this case, there is another example of the expansion of the practice of using artificial intelligence, which is actually the main technology of modernity. Against the background of the scaling of this practice, the issue of cybersecurity is becoming relevant. Scammers also have access to AI tools, which is why their activities have become more sophisticated. Personal awareness of users is important to counter this threat. For example, an Internet search query such as how to know if my camera is hacked will allow anyone to get information about signs of unauthorized access to the device.

Serhii Mikhailov

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Serhii’s track record of study and work spans six years at the Faculty of Philology and eight years in the media, during which he has developed a deep understanding of various aspects of the industry and honed his writing skills; his areas of expertise include fintech, payments, cryptocurrency, and financial services, and he is constantly keeping a close eye on the latest developments and innovations in these fields, as he believes that they will have a significant impact on the future direction of the economy as a whole.