Lowe’s introduced a virtual home improvement assistant powered by artificial intelligence.
The mentioned tool is called Mylow. This product was presented by the home improvement retailer last Wednesday, March 12. As part of the interaction with the new tool, consumers will be able to get answers to project how-to questions. Mylow can also search for the proper products for their job.
In a message posted on Lowe’s blog, it was noted that the virtual assistant presented on Wednesday was developed in collaboration with OpenAI, one of the largest players in the global artificial intelligence industry. It was also highlighted that Lowe’s expert advice is being used in this case. Mylow delivers the expertise of a trusted associate of the mentioned company anytime and anywhere. In this case, clients are offered clear moves and practical solutions for projects of various types and different levels of complexity from the palm of their hand.
Lowe’s said that Mylow is available in desktop and mobile web versions for members of Mylowe’s Reward loyalty or by visiting lowes.com/Mylow. The company noted that it hopes to introduce voice capabilities for Mylow and add the service to its app later in the current year.
Last month, the firm announced its focus on digital innovations that will help drive sales growth in the face of a very difficult home improvement macro environment. The corresponding statement was made by the company’s chief executive officer Marvin R. Ellison.
It is worth noting that a competitor of the firm, which is Home Depot, said last week that it leverages a generative artificial intelligence assistant that helps clients answer questions about products and projects. Jordan Broggi, the mentioned company’s executive vice president of customer experience and president of online, stated during a conversation with media representatives that this firm wants to add features such as product comparisons, design ideas, and recommendations. It was also noted that in this case, Home Depot is facing challenges such as the ambivalent attitude of consumers towards artificial intelligence and finding ways to offer customers this option without it becoming a distraction.
As we have reported earlier, Smarsh Launches AI Assistant for Professional Archives.
