Netflix has released information about its earnings for the first quarter of 2025.
The revenue of the mentioned company for January-March of the current year was recorded at the $10.54 billion mark. This indicator showed an increase of almost 13% compared to the reading for the same period in 2024. At the same time, the consensus forecast of analysts surveyed by LSEG predicted that the company’s revenue for the first quarter of 2025 would be fixed at the $10.52 billion mark.
Earnings per share in this case amounted to $6.61. The consensus forecast of analysts surveyed by LSEG predicted that the corresponding figure would reach the $5.71 mark.
According to media reports, Netflix has been betting on advertising lately. The company’s strategy is aimed at mitigating the consequences of a slowing in the growth in the number of subscribers.
In the official Netflix announcement, it was underlined that in 2025, the main focus is enhancing capabilities for advertisers.
In the first half of the current month, the company launched an in-house advertising tech platform in the United States. Also in the coming months, the firm intends to roll out the operation of this platform in other countries.
It is noteworthy that in the earnings report, for the first time, the streaming giant does not disclose subscriber data. This is due to the fact that the company has shifted its strategy to focus on revenue and other financial metrics as performance indicators.
Netflix predicts that its revenue for 2025 will range from $43.5 billion to $44.5 billion.
As we have reported earlier, Netflix Tests Its Games on TVs and Computers.